The Leap. Control your computer with your finger and hand movement. Impressive ‘Minority Report’ like tech hitting the market at the end of this year.
Camo & Krooked - Afterlife. Official Lego stop motion vid. Lego vids can range from ordinary to awesome. This one is definitely a stand out and the track is sweet.
Lynx - world’s first invisible ad. Created using polarised glasses and hacked LCD screens. Came across a tutorial a while ago on how to hack LCDs for this purpose, this is a pretty cool execution.
Source: vivienmah
Nissan- a world without petrol. Cool installation to showcase a 100% electric car. What might happen to the redundant petrol bowser.
Salvation Army - Damien’s Dash. Game created by Affinity for Salvos to engage younger audiences and get donations. Often overlooked by gen X and Y when thinking about charities,the Salvos do brilliant and necessary work in communities.
The Eagleman Stag. Beautiful BAFTA award winning stop motion animation. Lose yourself in this 8 min tale.
Source: Hello You Creatives
(Source: thisiscolossal.com)
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Boost - Moreing. Nice work by Boost to tap into this new and random art form and slap their chocolate brand all over it.
Hellmanns Mayonnaise - recipe receipt. Participating supermarkets have recipes printed on receipts using customers purchases if items include Hellmann’s Mayo. Nice consumer engagement, sweet execution.
Export Dry - Wine bottle beer voucher. Cleverly worded labelling on a fake wine bottle designed to convince male wine drinkers they can stop pretending to enjoy wine and go back to real beer. You even get $5 off a case when you scan it at the counter.
Source: Creative Criminals
Somehow very good! Ford vs Cane Toad.
In case you didn’t know, Cane Toads are a pest in Australia. They poison pets and injure humans and you won’t find many sensible Australians who have any sympathy for these creatures. Ford took that as a starting point for a new commercial for the their Falcon model.
If you felt this spot was a bit harsh on the animals, here is a bit more on the species and their impact on Australian wildlife.
(Source: hallojo)
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